App market and search demand data for two of the highest-spending mobile markets, including a local Android store that global trackers often miss.
What's included
- Daily top-chart positions for free, paid and grossing charts by category, on iOS, Google Play and a major Korean Android store
- Modelled daily downloads and in-app revenue for 1.2 million apps
- Publisher mapping, so apps roll up to companies
- Monthly search interest indices for 400,000 Korean and Japanese keywords, with rank changes and related terms
How buyers use it
- Tracking competitors' app performance and launch momentum
- Sizing app categories such as games, fintech and commerce
- Building investment signals for listed game and platform companies
- Finding rising search themes for product and marketing plans
Coverage and methodology
Chart positions are collected daily from public store charts. Download and revenue estimates come from Seoulwave's model, which maps chart rank to volume using a panel of apps whose publishers share actual figures; for apps in the top 500, estimates are typically within 25% of reported numbers, and accuracy falls further down the charts. Search interest indices are built from a search panel and portal keyword tools and are relative indices, not absolute query counts. History starts in 2018 for charts and 2020 for search.