See how UK consumer brands are trading weeks before they report, from aggregated card spend.
What's included
Daily spend, transaction counts, active panelists and average ticket for about 42,000 merchants, split by online and in-store channel, with brand, parent company and ticker mappings. Each series is available raw and reweighted to national spending statistics. Every row carries the timestamp it was first published, and mapping changes are versioned so backtests use the mapping that applied at the time.
How buyers use it
- Nowcast quarterly revenue for listed UK retailers, restaurants and travel companies
- Compare market share between brands and channels
- Detect demand inflections around promotions, price changes and openings
- Track discretionary spending as a macro indicator
Coverage and methodology
The panel combines de-identified card transactions from issuing partners with consented open-banking connections, about 2.4 million active UK consumers in total. Data is de-identified before Tillroll receives it, and only aggregated outputs are delivered: any merchant-day cell with fewer than 50 distinct panelists is suppressed. Merchant descriptors are cleaned and mapped to brands with a mix of rules, models and analyst review, covering about 93% of panel spend. The panel skews slightly younger and more digital than the population, so weights by age, region and income are applied and documented. Data is delivered at T+3 days, with history from 2017. A compliance pack covering sourcing, consent, the DPIA summary and our MNPI policy is available to prospective buyers.